UX Design Is Not Just For Digital

UX designers have the tools to impact much more than digital spaces. And as Zack Gehin talks about in this article, we must think beyond digital design in order to make better digital design.

Stop limiting your product designs to the digital space. Here’s why.

People will ditch your ancient 2D app experience for a product that offers an experience that extends beyond the digital space.
People prefer at-their-fingertip, instantly gratifying, enjoyable experiences from companies that empower their beliefs and ability to be successful in their material environment.
We are in the age of material and digital environment applications and consumers are demanding products that enhance their daily lives — enhance their reality. People prefer beautiful apps that make them feel the way they desire to feel.

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