As a small business owner, writer, or content creator, it is tempting to consider using Facebook or some other platform as the place to go to for your content. Unfortunately, what you’re doing is described in this article as “sharecropping,” putting your hard work into building decent content that ultimately belongs to someone else.
Instead, build your own brand on your own website and with your own email list. The reward is much greater.
If you would like to start down this path, but are unsure where to begin, please contact me and I’ll help you get started.